I assumed that everyone knows how important a website is to any business's online marketing strategy. Whether your target market is local or global, you absolutely must have an online presence to reach potential buyers. But strangely enough, my assumption was wrong! According to a recent survey, provided by 1&1 Internet, up to 40% of small-to-medium sized businesses still don't have a website. Even if you think you have it covered because you're on a few social media platforms, operating without a website is just insane. A website is the [...]